Fresh perspectives. Inspiring experiences.
October 2017 C-suite Leadership Forum
Pivoting at the Pace of Change
Heather Cox, is the Chief Technology and Digital Officer (CTDO) of USAA. She oversees a workforce of 10,000 information technology, digital and design employees who are responsible for designing and building beautiful end-to-end personalized and digitally enabled experiences for USAA members. As the industry keynote, Heather will focus on sharing her experiences in driving innovation across the organization as she leads their transformation in a digitally enabled world.
Heather is one of the leading pioneers driving digital transformation within the Global Consumer Banking industry by transitioning business to an agile development methodology.
Formerly the CEO of Citi FinTech, Heather also held senior positions at Capital One and E*Trade. In 2015, she was named one of the 10 Most Innovative CEOs in Banking by Bank Innovation as well as Digital Banker of the Year and One of the Most Powerful Women in Banking by American Banker. She was also recognized with Washington Business Journal‘s Women Who Mean Business award in 2013 and was named to American Banker’s Women to Watch list in 2011, 2013 and 2016.
Experience on Demand: The Promise (and Hype) of Virtual Reality
As the Founding Director of Stanford University’s Virtual Human Interaction Lab, Dr. Bailenson studies all facets of virtual reality with emphasis on how virtual experiences lead to changes in real-world perception. In a particularly relevant example, Dr. Bailenson’s team created a VR experience where younger customers “meet themselves” at retirement age to measure whether experiencing their aged-selves would cause these customers to be more aggressive in saving for their later years. This is but one example of Dr. Bailenson’s focus, not just on the technology but how the technology-enabled experience can change actual behavior.
Best-Selling Author, Superpower
The Intersection Between Politics and World Markets
Dubbed the “rising guru” of political risk by The Economist, Ian Bremmer counsels leading executives, money managers, diplomats and heads of state on the political developments and national security dynamics that are moving markets and shaping the way individuals and companies invest across the globe. As the keynote speaker of the inaugural GRMA Financial & Insurance Services Executive Leadership Forum, Ian will explain the intersection between politics and world markets including vital changes in state and global commerce, data flows, and how these factors are impacting consumer attitudes and investments across the globe.
Founder and CEO of NextBlock Global
Disruptive Technologies and Business Opportunity.
Alex Tapscott is a globally recognized thoughtleader, speaker and writer focused on the impact of emerging technologies on business, society and government. Alex is the Founder and CEO of NextBlock Global, an investment company actively managing a diversified portfolio of digital assets.
Alex Tapscott is the co-author (with Don Tapscott) of the critically acclaimed non-fiction best-seller, Blockchain Revolution: How the Technology Behind Bitcoin is Changing Money Business and the World, which has been translated into 15 languages. His work has been featured in TIME, Fortune, Forbes, the Harvard Business Review, the Toronto Star, the Globe and Mail and dozens of other publications.
Alex is a founding member of the IMF’s special advisory council on fintech and blockchain. He also currently sits on Advisory Board to Elections Canada, the independent, non-partisan agency responsible for conducting federal elections and referendums, and is a founding Member of the World Economic Forum’s Global Futures Council on Blockchain. In 2016, he co-founded (with Don Tapscott) The Blockchain Research Institute, a multi-million dollar think tank focused on blockchain strategies, opportunities and use-cases. Alex is a graduate of Amherst College (cum laude) and is a CFA Charterholder. He lives in Toronto, Canada.
Marketing Orchestration & The Art of Possibility®
World famous conductor, Benjamin Zander takes you on a journey that offers a startling new perspective on leadership, fostering a radical shift in perception through music, concepts and stories. This is not a presentation; it is an inspirational experience!
Through his lifetime of experience conducting, coaching and teaching musicians and leaders around the world, he’ll share how the most successful leaders work magic to fundamentally change organizations and overcome barriers to corporate productivity. In this new model of leadership, Zander uses the metaphor of an orchestra, a group of highly trained and experienced individuals, and the conductor who views his role as awakening the possibility in others, releasing passion, creativity and the desire to contribute.
Benjamin Zander is the conductor of The Boston Philharmonic Orchestra and has been a guest conductor on various stages around the world. He is a highly sought after speaker and has appeared several times on the program of the World Economic Forum in Davos where in 2009 he keynoted the opening session. Among his numerous awards, Benjamin Zanders counts the World Economic Forum’s Crystal Award for Outstanding Contributions in the Arts and International Relations, and the Caring Citizen of the Humanities Award which he was awarded in 2002 by the International Council for Caring Communities at the United Nations.
His partner, Rosamund Zander and he have collaborated on a best-selling book, The Art of Possibility, which has been translated into seventeen languages.
Peter S. Fader
Customer Centricity and Corporate Valuation
Peter S. Fader is the Frances and Pei-Yuan Chia Professor of Marketing at the Wharton School of the University of Pennsylvania. His expertise centers around the analysis of behavioral data to understand and forecast customer shopping/purchasing activities. He works with firms from a wide range of industries, such as telecommunications, financial services, gaming/entertainment, retailing, and pharmaceuticals. Managerial applications focus on topics such as customer relationship management, lifetime value of the customer, and sales forecasting for new products. Much of his research highlights the consistent (but often surprising) behavioral patterns that exist across these industries and other seemingly different domains. These insights are reflected in his book, Customer Centricity: Focus on the Right Customers for Strategic Advantage.
Professor Fader believes that marketing should not be viewed as a “soft” discipline, and he frequently works with different companies and industry associations to improve managerial perspectives in this regard. His work has been published in (and he serves on the editorial boards of) a number of leading journals in marketing, statistics, and the management sciences. He has won many awards for his teaching and research accomplishments.
In addition to his various roles and responsibilities at Wharton, Professor Fader is also co-founder of Zodiac (http://www.zodiacmetrics.com/), a SaaS-based company that aims to make top-notch customer valuation models and insights easily accessible to a broad array of data-driven organizations.